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Features of the organization of activities of event agencies in event management

Abstract

In recent years, the leisure and entertainment industry has become increasingly important. It develops not only because of its necessity both for individuals and for the whole society, but also because of the achievement of the possibility of using such types of services, due to the sufficient level of income of the population. The leisure and entertainment industry and management itself are entering a new stage of development and are becoming an integral part of the life of society and the needs of people. The most important component in the field under study is event management – this is the practical application of management in the design and organization of events and events that are carried out by event agencies. It should be noted that such companies organize not only entertainment events, but also interviews, conferences of various levels, meetings of heads of state and other equally important events. However, event management and event agencies appeared in Russia relatively recently due to the emerging high demand in the industry market. Consequently, the relevance of the study lies in the need for sufficient study of a new market segment for Russia, which has a huge potential for further development.

About the Authors

D. M. Shakirova
Kazan State Power Engineering University
Russian Federation

PhD in Sociology, Associate Professor



M. I. Zafarov
Kazan State Power Engineering University
Russian Federation

Student



A. I. Rakhimov
Kazan State Power Engineering University
Russian Federation

Student



A. S. Khairullin
Kazan State Power Engineering University
Russian Federation

Student



A. I. Khoryakov
Kazan State Power Engineering University
Russian Federation

Student



R. M. Karipov
Kazan State Power Engineering University
Russian Federation

Student



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Review

For citations:


Shakirova D.M., Zafarov M.I., Rakhimov A.I., Khairullin A.S., Khoryakov A.I., Karipov R.M. Features of the organization of activities of event agencies in event management. Kazan economic vestnik. 2021;(3):67-73. (In Russ.)

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ISSN 2305-4212 (Print)