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MARKETING AND SOCIETY

 
Issue Title
 
No 6 (2021) Transformation of marketing communication tools in the digital economy Abstract   PDF (Rus)
O. V. Martynova, E. A. Revenko
 
No 1 (2021) Research of the brand capital of the territory from the position of a marketing approach Abstract   PDF (Rus)
N. V. Kalenskaya, A. A. Garipova
 
No 4 (2021) Basic marketing researches in commercial real estate Abstract   PDF (Rus)
Z. R. Murtazaliev, D. M. Magomedov
 
No 1 (2023) The influence of the degree of consumer distrust on the efficiency of marketing communications Abstract   PDF (Rus)
R. A. Shakirov
 
No 3 (2021) Effective targeting: how to reach your target audience and scaling an advertising campaign Abstract   PDF (Rus)
A. N. Demitriev
 
No 3 (2021) Features of the organization of activities of event agencies in event management Abstract   PDF (Rus)
D. M. Shakirova, M. I. Zafarov, A. I. Rakhimov, A. S. Khairullin, A. I. Khoryakov, R. M. Karipov
 
No 3 (2021) Human resources problems of modern enterprises Abstract   PDF (Rus)
E. N. Bavykina, S. A. Fomina, N. G. Oshchepkova
 
No 3 (2021) The concept of introducing sports in corporate programs to support a healthy lifestyle of employees of the enterprise Abstract   PDF (Rus)
S. F. Gaffarova, R. R. Galiakhmetova, A. M. Belov
 
No 3 (2021) The concept of employability skills in contemporary interdisciplinary scientific discourse Abstract   PDF (Rus)
V. A. Davydenko, R. R. Khuziakhmetov, D. V. Lesnichenko
 
No 3 (2021) Staff motivation Abstract   PDF (Rus)
D. M. Shakirova, R. D. Galiullin, D. V. Abdullaeva, R. R. Faritov, D. I. Maksimov, M. I. Faskhutdinova
 
No 5 (2022) About the features of perception of consumer loyalty in the world Abstract   PDF (Rus)
R. M. Akhmetshin, E. N. Novikova, R. B. Palyakin
 
No 6 (2022) Marketing research as a tool for successful competition in the sphere of public catering Abstract   PDF (Rus)
O. M. Korobeynikova, E. Lama
 
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